Have you ever wondered what it means for a food to say that it is a source of or rich in a particular vitamin?
All information provided to consumers about the “healthiness” of a food or food supplement is strictly regulated and based on numbers. So if a product says it is a source of vitamin C, it means that if you eat 100 g of it, you will get at least 15% of the recommended daily intake of vitamin C. However, if a product is labeled as high in vitamin C, it contains at least 30% of vitamin C per 100 grams.
I wonder how often shoppers choose food based on its ingredients? Do they notice other signs, such as ‘Keyhole’, for example, that promote health? I wonder how many Sotukai eaters notice how many vitamins, minerals, or fiber this health snack contains?